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Using Beer As Reminder Of UK Voting Rule Change

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Using Beer As Reminder Of UK Voting Rule ChangeThis article published in Coventry Telegraph is by ByNeil Shaw. Here is an extract:

A brewery has launched a limited edition beer can to encourage Brits to turn up to the polls with their photo ID in order to vote. The limited edition can comes as research has revealed that a quarter of Gen Z do not know that they need a photo ID to vote this year.

Brixton Brewery is stepping in with a YES, WE CANS campaign after new research showed one in 10 British people do not have a photo ID, and nearly two million (20%) Londoners are unsure of the new regulations. Over 30% of Brits are not sure or disagree with the new rules of needing photo ID

The survey of 2,000 people, carried out by 3gem, also revealed that over a quarter of people are not confident about where to either obtain or update their photo ID, with over 20% of Gen Z saying they do not know where their photo ID is! Over 67% of Gen Z would be more likely to vote if they had a valid photo ID.

Read the full article here.

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